The Fabric Printer

About

The Fabric Printer is WA’s premiere bespoke garment screen-printing facility operating out of Osborne Park in Perth – if you’re in need of any custom garment printing services, look no further!

Task

Our task was to showcase their fantastic facility and passionate team that help all projects come together. The edit needed to be fast, punchy, and entertaining – with tons of product shots to highlight past projects that they’ve been involved in.  

Approach

We sent two team members out to capture all the action. From flying a drone around inside to get those lovely aerial shots (we were careful, we promise), to some fast paced camera movements made possible through the use of a gimbal – we got tons of great footage. 

As these videos needed to grab your attention straight away, using some fast cuts in the edit and catchy music really helped to hook in the viewer. Making use of some glitch effects, rotoscoping, and creative transitions, the video has a ton of visual interest.  

Result

The end result was exactly what the client wanted, something that caught your attention in the first few seconds, that also communicated their brand messaging and offered services. It was a great opportunity to try out some new techniques in the edit and showcases the relationship between camera operator and editor very well. If you’d like to find out more about The Fabric Printer or have some nifty garments you need done up in a flash – click HERE